Own Property In A Neighborhood That Isn’t Great?
Own a property in a neighborhood that isn’t great? You could keep ignoring it OR you could create a master plan.
Family offices often hold properties for 10 years or more. This is referred to as a long-term hold.
This may be intentional due to solid returns. It may also be unintentional because it was inherited, came with a business deal, or a portfolio of properties was assembled without a plan.
To optimize your portfolio, take a strategic approach:
First: Analyze all your holdings to identify the best assets.
Second: Select an area that you believe in long term.
Third: Create a master plan or vision for that neighborhood.
A master plan approach may require the family to purchase additional parcels in the neighborhood. The family will need to coordinate with the city + neighborhood, hire an architect and land use attorney.
When assembling parcels, a property should “carry itself” or break-even. Lower returns or losses may be taken to set up larger development plays.
Look to maximize value, not just for an individual property but across the master plan. Re-zoning properties can make sense, while other times building as-of-right is better.
This thoughtful approach requires leadership by the family, relationship building, and legal, financial and technical knowledge.